Do you have a Neanderthal business model?<\/p>\n
Is your company living hand to mouth? Is every employee focused on finding and processing enough revenue to survive this month? If so, you have a Neanderthal business model. <\/p>\n
The Neanderthals had physically larger brains than we do. On average, the height of Neanderthals was comparable to that of contemporaneous Homo sapiens,<\/em> though they were much stronger, having particularly powerful arms and hands.<\/p>\n Yet, they disappeared over 24,000 years ago while modern Homo sapiens <\/em>spread across the entire earth. Why?<\/p>\n There are many theories, but the most interesting to me is the simple matter of each species’ “monthly nut.” It is estimated that to sustain the average Neanderthal you needed 152,250 calories\/month. To sustain the average Homo sapiens<\/em> you needed 60,917 calories\/month. That difference carried three major impacts:<\/p>\n Economically speaking, the year 2009 was one of those periodic bad times. Congratulations to your company for surviving! But how robust is your company compared to your competitors? How much “investment” resource is available each month, above and beyond what\u2019s needed to cover this month’s expenses?<\/p>\n It’s human nature to focus on the tactical, urgent challenges of today while putting off the investments that will make the future better. However, there\u2019s wisdom in a business model that focuses on increasing sales while decreasing the cost of supporting them, making your company more robust and sustainable. This is the goal and outcome of a well executed strategic planning process. Look at our web page <\/a>listing the other benefits of strategic planning.<\/p>\n","protected":false},"excerpt":{"rendered":" How robust is your company compared to your competitors? How much “investment” resource is available each month, above and beyond what\u2019s needed to cover this month’s expenses? Continue reading \n